Beyond20: A ServiceNow Elite Partner Enhancing Employee Experience with ServiceNow: The Omnichannel Approach
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Enhancing Employee Experience with ServiceNow: The Omnichannel Approach

Brian
Written by Brian Flora

Implementing ServiceNow to create an omnichannel employee experience can significantly enhance the overall employee experience. By embracing an omnichannel approach, ServiceNow aims to provide a unified and integrated experience across various platforms, meeting employees where they are and in the way they prefer to connect. This approach enables personalized and targeted content delivery, simplifies navigation through a unified taxonomy, and enhances accessibility and ease of use, ultimately improving the self-service experience for employees. ServiceNow’s focus on providing a simplified one-stop service portal, supporting all employees, including deskless workers, and enabling self-service capabilities has led to increased productivity and a more streamlined employee experience. Overall, the omnichannel employee experience with ServiceNow is designed to ensure a consistent and seamless experience across different touchpoints within the organization, ultimately contributing to an improved and more efficient employee experience. In this article we’ll explore how the omnichannel IT service delivery strategy can be applied to create an omnichannel employee experience, while also diving into the benefits of utilizing this omnichannel employee experience. 

Understanding Omnichannel Employee Experience:

The omnichannel employee experience extends the principles of omnichannel from customer experience to the employee journey. It involves providing a unified and consistent interface across various channels and touchpoints within the organization, enabling seamless transitions between different communication and workflow platforms. This approach is designed to improve efficiency and user-friendliness, ultimately enhancing the overall employee experience. By personalizing content, simplifying navigation, and ensuring consistency across channels, ServiceNow’s omnichannel strategy aims to create a more robust, flexible, and effective system for employees, leading to better engagement and retention.

Omnichannel support allows employees to access the same seamless experience across their preferred channels, promoting self-service and a consistent support ecosystem. This approach not only benefits employee engagement and productivity but also contributes to overall employee well-being, aligning with the organization’s broader goalsAs an organization, ServiceNow is embracing the employee experience as essential to their overall mission. As you can see in this diagram, they say, “You employee doesn’t need to know where their requests go. They just need to know that their requests will be completed.”

Employee Request Graphic

By providing access to information and resources regardless of the channel, the omnichannel employee experience creates a seamless and consistent experience for employees, ultimately improving their interactions within the organization.

ServiceNow as the Catalyst for Transformation:

By leveraging the capabilities of ServiceNow, organizations can create a centralized hub that connects employees with the tools and resources they need to perform their tasks efficiently. Here’s how ServiceNow contributes to the omnichannel employee experience: 

Unified Communication:

ServiceNow consolidates communication channels, enabling employees to interact seamlessly through various mediums such as chat, email, and self-service portals. This consolidation fosters a collaborative environment, reducing communication silos and enhancing overall transparency.

Mobile Accessibility:

In an era where remote work is increasingly prevalent, mobile accessibility is crucial. ServiceNow provides a mobile-friendly interface, allowing employees to access essential services and information anytime, anywhere. This flexibility enhances the overall employee experience by accommodating diverse work styles.

Self-Service Capabilities:

Empowering employees with self-service options is a key aspect of ServiceNow’s value proposition. Through intuitive self-service portals, employees can easily find information, request services, and resolve issues independently. This not only saves time but also promotes a sense of autonomy and empowerment.

Workflow Automation:

ServiceNow excels in automating workflows, reducing manual interventions and accelerating service delivery. Automated workflows contribute to a more streamlined employee experience by minimizing delays and ensuring that tasks are completed efficiently.

Personalized Employee Journeys:

With ServiceNow, organizations can tailor the employee experience based on individual preferences and roles. This personalization ensures that employees receive relevant information and services, contributing to a more engaging and satisfying work environment.

Benefits of an Omnichannel Employee Experience:

Increased Productivity:

The seamless integration of communication channels and services reduces friction in daily tasks, leading to enhanced productivity among employees.

Improved Satisfaction:

A positive employee experience fosters a sense of satisfaction and engagement. By providing a unified and user-friendly interface, ServiceNow contributes to an environment where employees feel supported and valued.

Efficient Issue Resolution:

The self-service capabilities and automated workflows of ServiceNow contribute to faster issue resolution, minimizing disruptions and allowing employees to focus on their core responsibilities.

Adaptability to Changing Work Environments:

ServiceNow’s mobile accessibility and flexibility enable organizations to adapt to changing work environments, including remote and hybrid setups.

Conclusion:

In conclusion, the implementation of an omnichannel employee experience with ServiceNow offers a transformative approach to enhancing the overall employee journey. By providing a unified and integrated experience across various platforms, ServiceNow’s omnichannel strategy aims to streamline processes, improve efficiency, and personalize the employee experience. The benefits of this approach are multifaceted, encompassing increased productivity, improved satisfaction, efficient issue resolution, and adaptability to changing work environments. ServiceNow serves as a catalyst for this transformation, offering unified communication, mobile accessibility, self-service capabilities, workflow automation, and personalized employee journeys. Creating an omnichannel employee experience not only contributes to a more engaged and empowered workforce but also aligns with broader organizational goals, ultimately fostering a seamless and consistent experience for employees across different channels and touchpoints

Learn About Beyond20's ServiceNow Consulting Practice

Originally published January 01 2024, updated February 02 2024
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